Boulder Logic has built an easy to use, intelligent matching algorithm to find the ideal customer reference, even if an exact match doesn’t exist. By making better introductions on what’s most important to your prospects, you create a customer reference experience with greater impact.
Trying to recruit customers on your own can be overwhelming. Boulder Logic makes it simple for anyone to suggest a potential candidate, and provides automated tools to collect information and keep it up to date. And by having greater visibility to the gaps in your portfolio, your energy can be applied to where it matters most.
Give your customers the VIP experience and increase their motivation to expand how they advocate for your brand. Boulder Logic makes it simple to arrange a points program that automatically credits customers for each completed activity, allowing you to reward and encourage contribution with special perks only available to members of your advocate community.
Using the same customers over and over leads to burnout. Avoid this by creating a simple system of thresholds to monitor the frequency of customers’ involvement in live requests. Or capture your customers’ stories in recordings and other types of content that are always available and easily shared on personalized microsites.
Replace those last minute email blasts with a streamlined way to secure the necessary approvals and inform the appropriate relationship owners about pending reference activity. By using escalation reminders and automated post-activity surveys, marketing can focus their attention on where it’s needed most.
Measure program accomplishments and report on metrics based on extensive data, including participant compliance, fulfillment activity and references by product, industry, or geography. Standard and custom reports can be automatically emailed to sales and marketing management.
Avoid reinventing the wheel. Backed by a team of customer reference experts, we can provide everything from strategic guidance to content development, or just a little help getting it all done. We are happy to provide any or all of these services to you or introduce you to our network of partners, allowing you to find the perfect fit. Hit us with a question anytime, we’ll be happy to share tons of great tips and tricks to make your job easier.
“We’ve used Boulder Logic for over two years, and couldn’t be more pleased with the results! The system has made our reference management process easy-to-manage for both reference managers and requestors.”
—Nancy Zimmermann, NICE Systems