Do You Help Manage a Global Customer Reference Program?
Boulder Logic would like to invite you to join us for our upcoming webinar.
Event Title: Managing a Global Customer Reference Program – Understanding the Cultural Differences
Date: February 2 at 10 a.m. PST
If you are fielding reference requests from all over the world, then you know how challenging this can be. Understanding and respecting your customers’ cultural differences is essential to maintaining positive relationships and running a succesfull international program, but it’s often difficult to know what’s expected in each country.
Boulder Logic is excited to have Claudia Koenig share her thoughts and experience on this subject. Claudia is a true customer reference professional with multiple years experience managing global customer reference programs for some of the world’s leading companies. Claudia started her own customer reference consultancy firm back in 2009, CKoenig-Consulting, where she provides guidance and support for her client’s best in class customer reference programs.
This 30 minute webinar will focus on the importance of understanding your clients and their regional differences. Claudia will share tips on how best to interact with people in different parts of the world, such as:
- What is expected in terms of formality in Germany or France?
- Is it necessary to apply for a visa or will a passport suffice when travelling to and from Russia?
- Do they prefer site visits or phone calls in LATAM?
When: Thursday, Febuary 2
Time: 10 AM -10:30 AM PST
Register at: https://www3.gotomeeting.com/register/262055830
