Press Release

Boulder Logic Upgrades Reference Manager

Boulder Logic Adds Expanded Request Flow, New Integration Options and Search Enhancements

Boulder, CO November 14, 2006 -- Boulder Logic, the customer reference management specialists, today announced the complete upgrade of Boulder Logic Reference Manager. New features and enhancements improve the user experience, making it faster and easier to deliver results in the areas of customer reference nomination, fulfillment and reporting.

New and upgraded features of Boulder Logic Reference Manager include expanded request flow capabilities, additional integration options, reference search enhancements, increased data visibility, additional customization capabilities, new reporting options and login flow improvement.

"Our customers provide excellent direction for the enhancement of our hosted customer reference management system," said Joshua Horwitz, Founder and CEO of Boulder Logic. "The new features and functionality that we have added directly address areas that are critical to producing an efficient, powerful return on investment for the use of customer references in the sales and marketing process."

Key features include:

  • Expanded shopping cart – creates an improved solution for requesting multiple references.
  • Integration with Salesforce.com - standardized integration with Salesforce.com is now available though the Salesforce.com AppExchange.
  • Customizable search results - empowers users with complete control over the way information resulting from a search is delivered and presented.
  • Customizable information display – provides even more control over configuration allowing users to select options that match specific needs.
  • Custom banners – offer a simple high visibility, visually attractive vehicle to promote program news, featured customer wins or other internal campaigns.
  • Enhanced reporting on reference requests - gives users more complete and custom reporting capabilities that deliver improved tracking at the individual and multiple reference levels.

The benefits of the new features include faster results, easier navigation, improved reporting and interoperability with saleforce.com. The upgraded version of Boulder Logic Reference Manager is available immediately. For more information please contact Boulder Logic at 800.715.1910.

About Boulder Logic

Boulder Logic is the first software provider to offer a packaged solution specifically for managing all areas of an enterprise customer reference program. Companies with complex products and selling cycles rely on Boulder Logic for an easy to deploy, highly customizable enterprise solution that can be integrated into existing environments. Initial implementations are completed in thirty days, allowing for a rapid return on investment. Boulder Logic is headquartered in Boulder, Colorado. For more information, call 800-715-1910 or visit www.boulderlogic.com.


© 2006 Boulder Logic. All rights reserved. Boulder Logic and Boulder Logic Reference Manager are trademarks of Boulder Logic, LLC in the United States and/or other countries. All other trademarks are the property of their respective owners.