Customer Reference Tools & Resources
New to customer reference management? Looking for information? We've gathered links from all over the web to get you started.
Blogs
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Reference Success
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Reference Success is a blog by Boulder Logic that provides strategies and tactics for B2B marketing, customer reference management programs and enterprise software.
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References Unleashed
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References Unleashed by Customer Reference Forum brings together professionals who organize and run Customer Reference programs. References Unleashed strives to help make CR Professionals more effective and their jobs easier by bringing them together to share ideas and experiences.
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Church of the Customer
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Church of the Customer examines four ways to classify user-created sites: Filters, Fanatics, Facilitators and Firecrackers. They refer to these as the 4 F's of citizen marketing.