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Home » Customer References • Enhancements » Feature Update: What’s t ...
 

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Feature Update: What’s this microsite publishing?

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We are excited about this new module we added for microsite publishing.  It allows sales reps to make their own pick of the best content in your library of case studies, video or other customer marketing content and display it on their own personalized landing pages they can share with prospects.  And each time someone visits the page all the wheres and whens of their visit get tracked.

It’s a pretty simple option that’s available right from where they are searching and finding customer marketing content anyway, so it’s easy to use. It addresses a one of those perennial rifts between sales and marketing: Sales wants the flexibility to tailor what gets delivered to their prospect and Marketing wants to control the message and brand. In this case, both win.

The formal name for the module is Boulder Logic Published Pages.  Check it out and let us know what you think.

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One thought on “Feature Update: What’s this microsite publishing?”

  1. Pingback: Nice words on Microsites from RightNow « Reference Success | Boulder Logic

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